Services / eCommerce Engine
AOV · LTV · Retention · Klaviyo

More revenue
from every customer.

Acquisition is expensive. Retention is a goldmine. We build the LTV architecture — bundle strategy, post-purchase sequences, replenishment flows and loyalty mechanics — that turns one-time buyers into lifetime customers.

✓ Shopify specialists ✓ Klaviyo certified ✓ LTV:CAC modelling
LTV FLYWHEEL ACQUIRE Low CAC CONVERT +27% AOV RETAIN Lifetime Value EXPAND Cross-sell LTV : CAC 4.3× avg ratio AOV LIFT +38% ECOMMERCE GROWTH FLYWHEEL
+38%
Average AOV Lift
Across active eCommerce accounts
4.3×
LTV:CAC Ratio
Average after 12 months
+41%
Email Revenue
Lifecycle rebuild impact
+31%
Repeat Purchase Rate
Year one average
What’s Included

Turn one purchase into a lifetime of revenue.

Most brands obsess over acquisition while ignoring the goldmine they already have. A 5% increase in retention can lift profits by up to 95%. We engineer the full post-purchase architecture that makes every customer worth more — every single month.

Platform agnostic in strategy, but deeply expert in Shopify and Klaviyo — where most eCommerce revenue is won or lost.

Bundle & upsell architecture

Product bundling strategy, post-purchase upsell flows and cross-sell sequencing built to lift AOV on every transaction — not just the first one.

Klaviyo lifecycle rebuild

Welcome, browse abandon, cart recovery, post-purchase, replenishment and win-back flows rebuilt around behaviour triggers — not arbitrary time delays.

LTV:CAC modelling

Every campaign decision is run through LTV:CAC — not last-click ROAS. We build the model, integrate it with your reporting and make it the north star of growth decisions.

Loyalty & VIP architecture

Tiered loyalty programs, VIP early access sequences and referral mechanics that reward your best customers and turn them into your most effective acquisition channel.

Shopify CRO & merchandising

Product page, collection and checkout optimisation. A/B testing running continuously. Collection merchandising built around conversion data — not gut feel.

Segmentation & personalisation

RFM segmentation deployed in Klaviyo. High-value segments get different experiences, offers and cadences. Every customer treated based on their actual behaviour.

How It Works

The retention flywheel. Built in 60 days.

We audit, map, build and deploy the full lifecycle architecture — then watch it compound every month thereafter.

01

Revenue & LTV Audit

Full Klaviyo, Shopify and attribution audit. Identify the biggest LTV leaks and AOV opportunities. Week 1.

02

Flow Architecture

Lifecycle flows designed and built. Segments created. Bundle and upsell strategy mapped to your catalogue. Weeks 2–4.

03

Launch & Test

Flows go live. CRO testing begins. AOV uplift visible within the first billing cycle. Week 5–8.

04

LTV Compounds

Repeat purchase rate rises. LTV:CAC improves monthly. The flywheel accelerates with every new customer acquired.

Proof It Works

Retention that pays for acquisition.

Health & Wellness · DTC · AU/NZ

LTV:CAC jumped from 2.1× to 4.3× in 8 months.

Email lifecycle rebuilt around intent. Post-purchase cross-sell sequences added. Bundle architecture introduced. Repeat purchase rate grew 19 percentage points over 6 months.

4.3×
LTV:CAC
+41%
Email Revenue
+28%
AOV Uplift
Read Full Case Study
★★★★★

“CAC halved while we tripled revenue. Cquenc built systems we didn’t know were possible on our budget.”

DC
David Collins
Founder · DTC Wellness · Melbourne
+38%
Avg AOV Lift
Across all accounts
+31%
Repeat Rate
Year one average
Ready to Unlock Your LTV?

Get a free eCommerce revenue audit.

One 30-minute call. We’ll identify your biggest AOV, retention and LTV opportunities — and show you exactly how much revenue you’re currently leaving on the table.

✓ Klaviyo review included✓ LTV model included✓ No obligation
Book Your Free LTV Audit →

Response within 1 business day

Cquenc

AI-powered growth marketing for ambitious eCommerce brands. Sydney-based, revenue-obsessed, month-to-month.

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